What is Borax?

Promo + Explainer Animation

August United teamed up with MCC to answer the number one Google searched product question: “What is Borax?” The goal was to showcase Borax’s organic components and common uses for a social media advertising campaign. The design and animation style was inspired by the organic, clean, and healthy aspects of the natural cleaning products.

*Editors note: this animation was completed in partnership with August United for 20 Mule Team Borax™.

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